570
M+Total Views
1220
+Videos More Than
100K Views
1550
K+Followers
01. Industry
Taiwanese e-commerce cleaning brand CleanClean, specialising in high-performance, clean formulation, safe and trusted household cleaners.
Best-known for antibacterial solutions, laundry detergents, and household soaps.
02. What We Focused On
Speaking to homemakers and female consumers with clear, practical cleaning insights.
03. Identity We Built
A friendly, honest “cleaning expert” who simplifies product knowledge and ingredient explanations.
04. Content Strategy
Comparisons, myth-busting tests, and real-life cleaning demonstrations.
05. Impact
His channel built strong trust among household consumers.
The brand grew visibility in Taiwan’s cleaning category and strengthened its reputation for honest, reliable products, with annual revenue exceeding NT$200 million.